Needs assessment can be used to determine what factors are causing a problem. Can it also be used to improve organizational learning? With my colleague, Dr. Denise Cumberland, I was involved in a project that sought to understand if needs assessment could be used as an organizational learning tool, in addition to identifying causes of a problem. We worked with a Fortune 200 quick service restaurant chain and their “broken” new product development process. Data were gathered from multiple stakeholder groups using interviews and a survey questionnaire. Rod GithensRod specializes in innovation, design,… Read More
How do franchise organizations build momentum around change and an atmosphere of trust with their advisory boards? With my colleague and former doctoral student, Dr. Denise Cumberland, we published an article presenting a framework for these boards. Basically, the model considers the competing emphases affecting the franchisor–franchisee relationship and the roles for human resources and organization development (HROD) professionals.